At arcDESIGN four guiding principles drive every initiative, every outcome, every client success
- FOR A BETTER DESIGN EXPERIENCE + OUTCOME
MINDSET | At aD we encourage broad-minded thinking and diversity of perspective around approach to design solutions. But a client-centric mindset is an equally universal truth —governing everything we do.
TOOL SETS | We believe today’s architectural challenges demand best-in-class tools and the expertise to weild them effectively is key to outcome-based design — from research to prototyping, engineering to design, project management to metrical analysis.
SKILL SETS | A great mindset and best in class tools are far less effective without the skills on board to put it all into motion. Our heralded depth of talent, knowledge, and vertical experience combine to forge unparalleled results on behalf of our clients, time and again.
DATA SETS | At aD a focus on data insights is ever-present. Hybrid workforce trends, tech requirements, projected property value — from predictive analytics to post-build reporting, aD uses data to drive data-proven results from discovery through delivery and beyond.
arcDESIGN is process-oriented in workflow, relentless in follow through — we find clients tend to love that about us
-
01 OPPORTUNITY
We begin by unpacking your “why” and aspirations — to help us define project goals
-
02 RESEARCH
We familiarize ourselves with your brand identity values, evaluate available assets, and identify key sector trends and differentiators
-
03 DISCOVER
Through immersion we understand your existing standards, integrate context and community principles, and seek inspiration through precedent to help establish a unified direction
-
04 APPLY
From there, we develop conceptual ideas designed to create a symbiotic motif — exploring integrated design options
-
05 REFINE
At this stage, we review the designed product, respond to feedback, and collaborate with stakeholders to elevate the design
-
06 EXECUTE
Once design is refined and approved we begin phased implementation
-
Virtual / Augmented Reality
Understanding scale is vitally important to both the aD design team and our clients. Becoming immersed in a space before the start of construction prevents costly changes and errors.
-
Real-time Rendering
aD’s real-time renderings enable client-controlled walk-throughs of their entire design — realistic depictions allowing virtual interactions and engagement with every space and aspect of their project. During the experience, real-time design options ensure all selections are integrated accurately into the final design.
-
3D Printing
aD’s 3D printing capabilities allow our team to effectively transform digital 3D sketches and 3D Revit models into physical models. These rapid-prototyped models help clients and designers alike in touching, seeing, and understanding even complex design objects before implementation. Some applications include scalable 3D models, campus master planning, room layouts and mockups, and hands-on concept design.